There’s a lot of gyms in the city, why would you want to train at Firstline? Because you want to play on the first line, that’s why! Tired of being a fourth line plug? Get your ass down to Firstline and train with the best, from personal training to full team workouts, Firstline brings the energy and we wanted to show that in the images we created. Strong lighting and colour composition helped tell the story while highlighting the facility and staff. Utilizing real athletes we made sure everyone in the shoot and gave a “real” feel to the final images.